Observe that ByteDance lets marketers to target TikTok ads to users aged thirteen and higher than by means of its advertising and marketing equipment, but these resources only display audience data for buyers aged 18 and over.
You’ll come across our comprehensive Digital 2024: Hong Kong report inside the embed below (Click the link if you can’t see that, or If you're able to’t change the slides).
Nevertheless the evident distortions that often look in X’s inferred gender data can be thanks largely on the significant range of “non-human” accounts that aspect in X’s Lively consumer data (e.
A completely new indication Conference is adopted for the whole series of the economic account considering the fact that June 2023. From then on, an increase in monetary non-reserve property/reserve property is indicated by a beneficial worth although a lower in financial non-reserve assets/reserve property is indicated by a damaging price.
To find out more about these alterations, be sure to see this text, together with our extensive notes on data.
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One example is, customer research conclusions printed by GWI often provide pretty another photo of X use by gender in comparison with X’s very own audience data.
It’s crucial to strain that these advertising and marketing attain figures tend not to automatically signify exactly the same thing as monthly active consumer figures even though, and there might be significant variations among the size of YouTube’s advertisement viewers and its complete Energetic user foundation.
Hong Kong is having the pliability options for periodicity and timeliness. website The indices are disseminated with a quarterly foundation in just three months of the top from the reference quarter.
Let’s just take a closer have a look at what the newest figures inform us, starting with some useful context associated with the population of Hong Kong.
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Note: Meta’s promoting methods only publish viewers gender data for “feminine” and “male” customers.
Nonetheless, it’s vital that you worry that these marketing achieve figures aren't similar to the regular monthly active buyers figures that Meta studies in its Trader earnings bulletins, and they really should not be interpreted as a result.